Privacy Policy

Business Information

Elitarae™ Privacy Policy

Transparency matters to us. Below you can find the official business information for the company responsible for operating Elitarae™ and handling privacy-related inquiries.

Brand
Elitarae™
Legal Company Name
Beijing Tangmai Technology Co., Ltd.
Legal Representative / Owner
Tang Senchen
Business Hours
24 Hours a Day, 7 Days a Week
Customer Support Email
Business Address
Room B2233, No. 1 Huoxing 3rd Street, South Zone, Tongzhou Economic Development Zone, Beijing
Brand Ownership
Elitarae™ is owned and operated by Beijing Tangmai Technology Co., Ltd.
Your Information & Privacy

How We Handle Personal Information

This Privacy Policy describes how Elitarae™ collects, uses, discloses, and protects personal information when you visit our online store, make a purchase, communicate with us, or otherwise interact with our services.

Last Updated: October 6, 2026
Who is responsible for this store?

Elitarae™ is owned and operated by Beijing Tangmai Technology Co., Ltd. References to “Elitarae™,” “we,” “us,” or “our” in this Privacy Policy refer to Beijing Tangmai Technology Co., Ltd., as applicable to the operation of this online store.

01 / Information Collection

Personal Information We May Collect

The information we collect depends on how you interact with our store and which services you use.

Contact Information

Your name, email address, telephone number, shipping address, and billing address.

Order Information

Products purchased, order history, transaction details, delivery information, returns, and customer-service records.

Account Information

Account identifiers and other information you provide if account features are available and you choose to use them.

Communications

Information included when you contact customer support, submit an inquiry, request a return, or otherwise communicate with us.

Payment Information

When you make a purchase, payment information necessary to complete the transaction is processed through the applicable checkout and payment providers. Elitarae™ does not directly store complete credit or debit card numbers on our store servers after transaction processing.

Information Collected Automatically

When you browse or interact with our website, certain technical information may be collected automatically, including:

  • IP address and approximate device location information.
  • Browser and device type.
  • Operating system and device identifiers.
  • Pages viewed and website interactions.
  • Referring pages or websites.
  • Cookie and similar technology information.
  • Shopping cart and checkout interactions.
02 / Use of Information

Why We Use Personal Information

We may use personal information for purposes reasonably necessary to operate our online store and provide our services.

  • Order Processing: processing transactions, confirming orders, preparing shipments, and providing tracking or delivery information.
  • Customer Support: answering questions and handling returns, refunds, delivery issues, or other after-sales requests.
  • Store Operations: maintaining accounts, shopping carts, checkout functionality, and other website features.
  • Security: identifying potentially fraudulent, unauthorized, or abusive activity and protecting our customers and Services.
  • Improvement & Analytics: understanding how visitors interact with our website and improving store performance, usability, and product offerings.
  • Marketing: sending promotional communications where you have subscribed or where otherwise permitted by applicable law.
  • Legal Compliance: meeting applicable legal, regulatory, tax, accounting, and recordkeeping obligations.
03 / Ecommerce Platform

Shopify & Store Infrastructure

Our online store is powered by Shopify. Shopify provides ecommerce infrastructure that helps us operate features such as storefront functionality, checkout, order management, and related services.

As a result, personal information you provide through the store may be processed by Shopify as necessary to provide and improve its ecommerce services and support the operation of our store.

Shopify may process information in countries other than the country where you live, subject to its own privacy practices and applicable data-protection requirements.

04 / Service Providers

When Information May Be Disclosed

We may disclose personal information to service providers and other parties where reasonably necessary to operate our business, complete transactions, provide requested services, or meet legal obligations.

These recipients may include:

  • Ecommerce and website infrastructure providers.
  • Payment processors and financial service providers.
  • Warehousing, fulfillment, shipping, and logistics partners.
  • Customer-support and communication service providers.
  • Analytics, security, and fraud-prevention providers.
  • Advertising or marketing partners where those services are used and permitted.
  • Professional advisers or authorities where disclosure is reasonably necessary or legally required.
We do not disclose information without a purpose.

Service providers generally receive information needed to perform services on our behalf or support the operation of our store. Certain third parties may process information under their own privacy policies depending on the nature of the service.

05 / Cookies

Cookies & Similar Technologies

Our store may use cookies, pixels, local storage, and similar technologies to operate website features, remember preferences, understand site activity, improve performance, and support advertising or marketing functionality where enabled.

Types of Cookies May Include

  • Essential Cookies: support functions such as navigation, shopping carts, checkout, security, and account access.
  • Performance & Analytics Cookies: help us understand website usage and identify opportunities to improve performance.
  • Preference Cookies: remember certain selections or settings where applicable.
  • Advertising Cookies: may be used to measure advertising activity or provide more relevant advertising where such technologies are enabled.

You may be able to manage cookies through your browser settings and, where available, through privacy or cookie controls provided on our website. Disabling certain cookies may affect the operation of some store features.

06 / Advertising

Analytics & Advertising Partners

Depending on the technologies currently enabled on our store, we may work with analytics or advertising providers to understand website performance, measure campaigns, or present advertising.

These technologies may involve collection of information about interactions with our store, such as device information, website activity, advertising interactions, or cookie identifiers.

Where required by applicable law, we will provide relevant choices or consent mechanisms for non-essential tracking technologies.

07 / Data Security

How We Work to Protect Information

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, alteration, disclosure, loss, or misuse.

Checkout and payment information is transmitted through secure systems provided by the applicable ecommerce and payment service providers.

However, no method of transmission over the Internet or electronic storage system can be guaranteed to be completely secure.

08 / Data Retention

How Long Information May Be Retained

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, maintaining business and transaction records, resolving disputes, preventing fraud, and meeting legal, accounting, or regulatory obligations.

Retention periods may differ depending on the type of information, the reason it was collected, and applicable legal requirements.

09 / International Processing

International Data Transfers

Elitarae™ serves customers through an online ecommerce environment and may use service providers located in different countries. Accordingly, personal information may be processed or stored outside the country where you live.

Where applicable, we and our service providers use appropriate mechanisms intended to support lawful international processing and transfers of personal information.

10 / Privacy Rights

Your Privacy Choices & Rights

Depending on where you live, applicable privacy law may provide you with certain rights regarding your personal information.

Access Request information about personal data we hold about you, where applicable.
Correction Ask us to correct inaccurate personal information.
Deletion Request deletion of certain personal information where legally available.
Opt Out Exercise applicable rights relating to certain advertising, sharing, or marketing activities.
Restriction Request restriction of certain processing where applicable.
Data Portability Request a portable copy of certain information where applicable.

To submit a privacy request, contact us at service@elitarae.com . We may need to verify your identity before completing certain requests.

We will not unlawfully discriminate against you for exercising privacy rights available under applicable law.

11 / Marketing

Email & Promotional Communications

We may use your email address to send order confirmations, shipping information, customer-service communications, and other transactional messages related to your purchase.

If you choose to receive promotional communications, we may also send information about products, offers, or store updates where permitted by applicable law.

You may unsubscribe from promotional emails by using the unsubscribe mechanism provided in those communications. Transactional messages relating to active orders or customer service may still be sent when necessary.

12 / Children

Children's Privacy

Our store is intended for general consumers and is not directed toward children for the purpose of collecting their personal information.

We do not knowingly seek to collect personal information from children in violation of applicable law. If you believe a child has provided personal information to us improperly, please contact us so we can review the matter and take appropriate action.

13 / Third-Party Websites

External Links

Our website may contain links to websites, applications, or services operated by third parties.

Once you leave our store, the privacy practices of those external services are governed by their own policies. We encourage you to review their privacy information before providing personal data.

14 / Security Events

Data Incidents

If we become aware of a personal-data security incident, we will investigate and take reasonable measures appropriate to the nature of the incident.

Where notification is required by applicable law, affected individuals and/or relevant authorities will be notified in accordance with applicable legal requirements.

15 / Policy Updates

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business practices, technologies, service providers, operational processes, or legal requirements.

When this policy is updated, the revised version will be posted on this page and the “Last Updated” date will be adjusted.

Privacy & Customer Support

Contact Elitarae™

If you have questions about this Privacy Policy, how personal information is handled, or a privacy request, please contact us using the information below.

Beijing Tangmai Technology Co., Ltd.

Brand: Elitarae™

Legal Representative / Owner: Tang Senchen

Business Address:
Room B2233, No. 1 Huoxing 3rd Street, South Zone,
Tongzhou Economic Development Zone, Beijing

Email: service@elitarae.com

Phone: +86 15264303946

Business Hours: 24 Hours a Day, 7 Days a Week

Elitarae™ is owned and operated by Beijing Tangmai Technology Co., Ltd.